Donewaiting.com SXSW 2005 Music Festival Coverage: Mary Lou Lord’s Tenth Consecutive SXSW Performance I’m a huge Mary Lou Lord fan. Mary Lou has been busking around the country for the better part of 10 years and has this incredible breathy kind of dreamy sound. She has been performing at SXSW for a number of years. Someday the planets will align and I’ll actually find the time to attend SXSW myself. If you are going make sure to check her out.