eHomeUpgrade | Integrating TV with the Online Experience: It all comes down to having the metadata and the network and API connections between the different media delivery devices; once you’ve got those, a world of possibilities opens up.
It’s inevitable that we’ll see further integration of the television and Internet experiences, and that some people are going to make some real money off of that integration. With their strong brands and widespread consumer acceptance, TiVo and Google are both positioned well for the next stage of convergence. The only question is whether they’ll capitalize on those positions.