U.S. DVR/PVR Ownership Climbs to 11%
PVR Wire From PVRWire: “According to World Screen, the number of U.S. adults aged 18 and over with access to a PVR or DVR has risen to 11%.”
Personally I’d like to see a breakdown on how this 11% number is shared. I.E. what percentage of the market does MCE have vs. TiVo vs. satellite providers vs. cable providers.
Interesting to note: in Comcast’s conference call yesterday they said that their HDTV DVRs can cost over $400 each, according to Peter Grant from the Wall Street Journal. The investment according to Comcast is well worth it though “because consumers who get those services are more likely to stay loyal and they pay a higher rental fee for those boxes.”