Microsoft’s Charlie Owen on Apple’s Front Row
RetroSight :: Charlie Owen :: Windows XP Media Center Edition Development – Some Thoughts About Apple Front Row “Steve Jobs comparing the Apple remote control with the Media Center remote control was nothing but sheer marketing brilliance. It’s totally not about which remote control is better. Not at all. By making this comparison, Steve Jobs gave the illusion the two products were on equal footing EXCEPT for the remote. All things being equal, Joe Consumer will choose the remote with 6 buttons instead of 40.”
Yes Charlie, but at the end of the day it’s smoke and mirrors marketing and people are smarter than that. Apple: 1. No HDTV, oh yeah, no TV period (although you can pay for TV and download crappy low res unwatchable video). 2. No extender technology, 3. More expensive. 4. You have to buy a crappy monitor with every computer (it’s really amazing that they didn’t roll this out on the Mac Mini). 5. No dual tuner, heck no tuner, heck no PVR. 6. I’m assuming that their music only works with ITunes (something I’ve tried and would rather not have installed on my computer).
It may have been a smart marketing move to try and make it seem like the remote control was the only difference, and perhaps this is just their first step and they will rapidly improve the product, and you’re nice to try and be fair to Apple, but let’s face it this product sucks. And for Jobs to try and say the only thing different is the remote is the equivalent of The Wizard of Oz telling us to pay no attention to the man behind the curtain.
Yes, they created a product for the legions of Apple fanboys to blindly buy, but the smart consumer is better capable of doing a comparison than Jobs might give them credit for.
Oh yeah, I forgot, and I do prefer more functionality with my remote than less.